The 15th edition of FedEx Express/JA International Trade Challenge (ITC) finals drew students from ten AMEA markets - Mainland China, Hong Kong SAR, India, Indonesia, Japan, Malaysia, the Philippines, Singapore, South Korea, and Vietnam. Despite the pandemic and specifically how it has impacted societies, the student teams of two were tasked with creating a market entry strategy for a physical product to the United Kingdom that will enable people to recover from or overcome the impact.

FWD Group (“FWD”), a pan-Asian life insurance company, is supporting a new programme that aims to promote financial inclusion and empower young people across the Asia Pacific region. JA SparktheDream, developed by Junior Achievement Hong Kong (JA Hong Kong) together with FWD, begins by acquainting young students with essential financial literacy skills and concepts. But it goes further than just imparting knowledge – it also reinforces concepts through engaging games and invites young people to work with their parents and peers to imagine how they can apply this knowledge for social good.